Ready to grow your business with confidence?

Create your dream brand in just 7 days (...even if you have ZERO design experience!)

Crafting a beautiful, compelling, and consistent brand just got a whole lot easier with my proven Branding Boutique system. As an artist, brand photographer, and consultant, I help people create beautiful branding all the time; and I'm here to walk you through it, every step of the way.

Have you heard the myth?

People will tell you that you can’t have a professional-looking brand if you don't have lots of money, time, and experience.

But let me ask you this:

What would you do differently if you truly LOVED your brand?

Would you hold your head higher? Would you feel more confident talking about your business? Would you finally draw in those dream clients?

What if you could create your own beautiful, clear, and compelling brand... in just 7 days?

The truth is, you can. And even better, it doesn't need to cost a lot of money or be crafted by a pro designer. You just need someone to show you the steps.

Not sold yet?

Let me pull back the curtain and show you how I overhauled my own branding.

I wish I had screenshots of my very first websites and blogs to show you because they were ROUGH. I built my first blog in 2010 and it was not pretty; more importantly, it had no clear direction. I didn't know who I was speaking to or what I was trying to accomplish. NOW, I have a brand that I'm proud of that not only looks good but attracts my dream clients. And I get to help others do the same!

What is The Branding Boutique?

"Like therapy for your business"

Hi friend, I'm Carly!

As a personal brand consultant, I was hearing the same types of questions from my clients over and over:

"How do I reach the people I actually want to work with?"

"How can I make my business look professional while I’m still brand new?"

"How do I become a trusted face online?"

I’ve spent years learning the things I now teach, and my goal is to shorten that learning curve for as many people as possible so that more good-hearted creatives and entrepreneurs can feel empowered to launch their dreams.

Your vision needs a voice in this world, and I want to help you bring it forward.

I designed The Branding Boutique to help you go from an idea to a complete visual and conceptual brand. As one of my clients described it, “it’s like therapy for your business.”

A lot of people think your brand = your logo. I’m here to tell you it is so much more. Your brand is your reputation.

This is not just a visual branding course - this is a deep dive into your messaging, your mission, and learning how to attract your dream clients and customers in a genuine and sustainable manner.

The end result?

  • Visible value

    A brand that looks and feels attractive, professional, and like YOU.

  • Scalability

    Your business is set up for scalable success and is ready to grow with you.

  • Clarity

    Your business goals and dreams are closer than ever because you finally know where you're headed.

Here's what our students are saying!

Rachel G.

Rachel Nicole Letters

Carly's Branding Boutique was SO FUN! I feel excited, energized and encouraged to share my business with others. Carly gives amazing advice, and I feel more equipped after her course. I'd recommend this course to anybody who needs some hand holds to help them get their business started or to anybody who needs a little structure to reevaluate their already existing brand... She shared things that would never cross my mind, and I'm so grateful to have been under her teaching. Thanks so much Carly!

Meagan D.

Meagan Faye Media, LLC

I went into this course with some baseline knowledge on the module topics, looking to evaluate and possibly overhaul my current branding. The value Carly gives in these short form modules (7-20 min) was super digestible and helped me really understand how to figure out my brand and showcase it well. I particularly loved the guided questions and websites she shared as resources. I definitely will be using what I learned going forward to ensure my personal brand is thoroughly fleshed out, clear to my audience, and attractive in the digital space!

Kirsten S.

Seibert Wellness

This course was super helpful! Simple and to the point. It gave me insight on lots of helpful resources I didn't know existed and inspired lots of ways to get creative when mapping out the brand I imagined.

A peek inside... 👀

  • 1


    • Welcome

    • Laying the foundation

  • 2

    Module 1. Finding Your Niche

    • How to pick a niche if you're multi-passionate

    • What sets you apart online?

  • 3

    Module 2. Your Ideal Client

    • Ideal Client Mapping - What I would ask you in a 1:1 consultation

    • Establishing empathy & authority

  • 4

    Module 3. Naming Your Brand

    • Copyrights, trademarks, and domains

    • Should I use my own name as my brand?

  • 5

    Module 4. Brand Guidelines

    • How to use your brand guidelines template

    • Creating your color palette

    • What different colors say about your business

    • Fonts 101

    • Logos 101

  • 6

    Module 5. Photography

    • How to make your photos look consistent and professional

    • Photography gear

    • Stock photos

    • Checklist - Photos you'll want to have

  • 7

    Module 6. Putting it all together

    • Outsourcing: How to know when to get help

Bonus material

Because I love adding extra surprises 🎉

  • Brand guidelines template

    You'll get a copy of the exact template I use with my branding clients to help you map out your visual brand pieces.

  • Resource library

    All of my favorite tools, resources, websites, books, and more; basically if I think it could be helpful for you or your business, it's in there.

  • Discounted 1:1 time

    I offer 1:1 consultations to help you take this material even deeper, and my course students get an exclusive discount on this session.

You have questions

I have answers

  • What if I don't have a business yet?

    You don't need to have a business in order to go through The Branding Boutique. This course is designed to help you build a brand from scratch, or overhaul a brand that already exists. Either approach will work!

  • Do I need to have design experience?

    No! In fact, you'll probably love this course more and get more out of it if you are NOT a professional designer.

  • Will this course help me make a logo?

    This is not a logo design course, but it will help you get a starter logo. I'll show you some DIY tricks, as well as teach you my budget-friendly outsourcing tricks.

  • How long does it take to get through the course?

    The Branding Boutique can be completed in 7 days or less but may take longer depending on your individual pace. Each module contains video content that is intentionally short and concise so you're not wasting any time on filler fluff. We get straight to the good stuff every time.